How Wellframe Builds Engaging Whole-Person Digital Care Programs

When it comes to optimizing care management, it’s common to hear stories about care managers losing valuable time playing phone tag, and members feeling frustrated because they don’t know when or how to get in touch with providers when they need to. Digital care programs can give health plan members access to resources and interventions when it’s most convenient for them.

Wellframe’s whole-person digital care programs are designed to engage members by giving them the knowledge they need at the right time, empowering them to make informed health decisions. Leveraging digital care programs, care teams can build trusting member relationships that can improve outcomes and retention.

What Are Digital Care Programs?

Digital care programs leverage technology to streamline communication between care teams and health plan members. This approach helps streamline workflows and improve efficiency by cutting down on the time it takes for care teams to contact and get key health and wellness information from members. Consequently, care managers see a 2x increase in caseload size, and 6x increase in member interactions—without sacrificing quality.

The Wellframe solution currently offers more than 70 digital care management programs covering acute and chronic conditions, including diabetes management, weight management, hypertension, maternal health, and more.

Benefits of Digital Care Management

• Improved Care Outcomes: Members enrolled in the Diabetes care management program reduced their blood sugar readings by up to 25%. Members in the Hypertension care management program lowered their blood pressure by up to 9%.
• Complex Care Support: Members with multiple conditions who had access to Wellframe reported 33% fewer readmissions. Additionally, senior members using Wellframe reported 29% fewer Emergency Department (ED) visits.
• Cost Containment: Health plans using Wellframe digital care programs reported $641 in per member per month (PMPM) savings. Members using Wellframe also reported a 29% increase in utilization of preventive services, which can help lower long-term healthcare costs.

Designing for the Sweet Spot with Self-Directed Learning

The average lifespan in the U.S. is 79 years, but the average healthspan is only 63 years. This means many Americans spend about 20% of their lives unhealthy. Wellframe aims to bridge this gap by targeting high-risk and rising-risk members who would benefit from proactive and ongoing engagement.

For example, the Maternity digital care program encourages members to attend pre- and postpartum care visits and sends information relevant to where they are in their pregnancy. A Care Transitions program can provide extra support to members after a hospital discharge to reduce readmissions and complications.

Member-Centric Approach

Motivating members to actually use digital care programs involves a combination of educational content, a user-friendly interface, and interactive elements. Many members are open to self-directed care opportunities, and just need access to reliable information and guidance. Whole-person digital care programs provide trustworthy and relevant health information alongside care team communications, reducing the need to rely on potentially misleading online sources.

This approach not only makes health resources more accessible but also helps alleviate the cognitive burden on providers, extending their reach and effectiveness.

Creating Engaging & Interactive Content

Starting and sustaining healthy habits begins with removing obstacles to better choices. Our content is designed to make it easier for members to adopt healthier lifestyles by offering practical advice and actionable steps.

Visualization and Integrations

Visualization tools and integrations with health technologies help members set achievable goals and track their progress. Based on the care program they’re enrolled in, members are prompted to input information such as their weight, blood sugar, blood pressure, and step counts every day. The information is stored in the app and presented to users in easy-to-read graphs and other visuals.

Interactive Learning and Related Content

Wellframe digital care programs include articles with multiple-choice questions to actively engage members. For instance, a blog about incorporating more vegetables into your diet might ask whether canned vegetables are a healthy food choice. The article may also be followed by an article on healthy recipes that are quick to prepare.

Linking Knowledge to Action

Whole-person digital care programs emphasize how members can make small improvements to their health and wellness by providing specific, supportive content. Some examples include:

• Substance Use Disorder: Promoting healthy habit formation and mindfulness while reducing feelings of shame and stigma.
• Perimenopause Support: Highlighting available care choices and agency in treatment.

For healthcare payers dedicated to making a meaningful impact on their members’ lives, Wellframe offers an innovative, engaging, and effective approach. Wellframe is not just a digital health management tool—it’s a visionary solution crafted to transform healthcare delivery and the member experience. By integrating advanced technology, evidence-based content, and empathetic interactions, we’re setting new standards in care management.

Experience the future of digital care management with Wellframe. Watch our on-demand webinar to learn effective health plan strategies for expanding staff reach and enabling them to meet members where they are to drive better member engagement, satisfaction, and clinical outcomes.