Leadership
Raj Sundar
CHIEF STRATEGY OFFICER
Raj Sundar is the Chief Strategy Officer at HealthEdge, bringing over 25 years of experience in health plan operations, finance, and technology. As the former co-founder and Chief Strategy and Revenue Officer of UST HealthProof, Raj was responsible for strategy and execution of Core Administration platform-based services and brings proven entrepreneurial leadership and deep industry expertise to his current role. At HealthEdge, he sets the strategic vision for identifying the best methods to help health plans navigate business and technical challenges, using a combination of organizational, operational, and technological approaches to ensure ultimate success.
Raj provides oversight for transformation projects, ensuring they align with the company's long-term goals and client needs. He excels at strategic and future planning, product ideation, and relationship building. With his leadership, HealthEdge delivers next-generation, AI-enabled solutions specifically designed for health plans. This strategic approach allows clients to concentrate on providing quality member care while HealthEdge handles complex backend operations and compliance through platform-based solutions, BPaaS (Business Process as a Service), and system implementations..
Throughout his career, Raj has specialized in large-scale transformation projects, value-based reimbursement initiatives, and strategic consulting for healthcare organizations. At Edifecs, he led the Business Consulting and Technology Advisory practice, focusing on helping healthcare organizations transition from volume-to-value-based care models. During his tenure at Cognizant, he managed P&L responsibilities while delivering complex business initiatives and building strategic relationships with C-suite executives. His forward-thinking strategies and deep industry knowledge enable HealthEdge to stay ahead of industry trends and continuously deliver exceptional value to clients. Raj’s commitment to excellence drives the company’s mission to provide superior solutions that enhance the efficiency and effectiveness of health plans..
Raj holds a Master’s in Technology Management from the University of Pennsylvania and Wharton Business School.
